Pivoting through tech's transitions is what I'm good at!
Hi, I'm Brandi! I'm a Jane of many trades and the hardest worker you will ever meet. I specialize in connecting the “moving parts” of teams while utilizing my technology, UX, and marketing expertise to transform the customer journey. I prefer working as a part of the agile and product development process. I describe my work style as a T-Shape specialist who can bring unique and diverse perspectives to small and large teams. I prefer programming languages like MySQL and C#. I have used Adobe XD and Figma to design wireframes and prototypes.
Certifications
Google UX Design Professional Certification
Completed rigorous training designed for entry-level job readiness. & courses included topics like UX research fundamentals, inclusive design, low fidelity prototypes, high fidelity prototypes, conducting case studies, and using tools like Sigma, Miro, and Adobe XD. Completed hands-on projects including 3 case studies and high-fidelity mockups to receive the certificate.
Google Data Analytics Professional Certification
Completed rigorous training designed for entry-level job readiness. 9 courses included topics like data types and structures, using data to solve problems, how to analyze data, Data storytelling with visualizations, and using R programming to supercharge your analysis.
Work experience
Harris-Stowe State University
Director- Minority Entrepreneurship Collaborative Center for Advancement
December 2022 - Present
Greater St. Louis
Layoff Period
September 2022- December 2022
VEIL formally known as Advocado Inc.
Sales Engineer/Product Specialist
May 2022 - September 2022 (5 months)Greater St. Louis-Designs documents and educates customers on the dashboard best practices, guidelines, and recommendations.-Manages critical customer pilots of new features.-Assists the sales team in answering customer questions about platform capabilities, developing sales approaches to more strategic clients, participating in sales calls.-Assists the product team in navigating product functionality, and ease of use.-SME on Linear Ad/OTT Attribution-SME on search, social, and programmatic digital campaigns in sync with linear TV buys.-creation of escalation workflows-curation of knowledge-based articles, training modules, and database.-communicates with business stakeholders, executive team, and support n regarding engineering workflows and constraints.-Monitors and supports API and apps connected to the platform.-Creation of and implementation of Product roadmap page 1 of 5-Coordinates with other dev and support staff to assess and solve product issues. -improves documentation and communication processesInterim Data Analyst
June 2022 - August 2022 (3 months)Greater St. LouisData Analytics
-Using automated tools to extract data from primary and secondary sources-Removing corrupted data and fixing coding errors and related problems-Performing analysis to assess the quality and meaning of data-Filter Data by reviewing reports and performance indicators to identify and correct code problems-Using statistical tools to identify, analyze, and interpret patterns and trends in complex data sets that could be helpful for the diagnosis and prediction-Assigning numerical value to essential business functions so that business performance can be assessed and compared over periods of time.-creating dashboard and report views-Analyzing and visualizing dataDatabase Management
-Running and supporting database queries through Navicat-integrating process flows-Designing, developing, and modifying data infrastructure to accelerate the processes of data analysis and reporting-Ensuring data and information security by integrating and upholding digital security systems-Enhancing the scalability and performance of existing database architecture.-Developing and maintaining databases, and data systems -reorganizing data in a readable formatTools used: Tableau, Trino, Presto, Navicat, AWS, Miro, JiraSelf-Employed Contractor
Digital Communications Developer
January 2017 - May 2022 (5 years 5 months)United StatesMarketing and Branding
-Designs digital media campaigns aligned with business goals-Coordinates the creation of digital content (e.g. website, blogs, press releases, and podcasts)-Manages end-to-end digital projects-Establish client web presence to boost brand awareness-Maintains a strong online company voice through social media-Liaises with Marketing, Sales, and Product development teams to ensure brand consistency-Suggests and implements direct marketing methods to increase profitability-Monitors ROI and KPIs-Stay up-to-date with digital media developments- Designs graphic layouts, logos, brand concepts using Adobe Suite, Canva.Digital Art
-Media Photographer -Media Videographer -Media Editor -UX Development -Develops concepts by hand or with software, and executes original content determining ideal usage of color, text, font style, imagery, and layout-Manages UX Design and research-Conducting user research and testing-Find creative ways to solve UX problems (e.g. usability, findability)-Develop wireframes and prototypes around customer needs-Create personas through user research and data.Website Development
- Build and optimize a secure web page for evolving business needs.-Code and script applications -Perform routine site audits, as well as ongoing maintenance, on an as-needed basis. Tools Used: Adobe Suite, Figma, Canva, Microsoft Suite, WordPress
Victorious Life Church-KC
Business Development-Entertainment
November 2017 - November 2020 (3 years 1 month)Kansas City, Missouri AreaOperations
-Produce weekly commercials and broadcasts-Provide creative input on segments and commercials -Assist with filming, sound, rigging, and broadcast engineering as needed. Marketing
-Research audience preferences and discover current trends by engaging text, image, and video content posts to sustain readers’ curiosity and create buzz around new products-Measure web traffic and monitor SEO-Stay up-to-date with changes in all social platforms ensuring maximum effectiveness-Train co-workers to use social media in a cohesive and beneficial way-Facilitate online conversations with customers and respond to queries-Report on online reviews and feedback from clients and community-Develop an optimal posting schedule, considering web traffic and customer engagement metrics-Oversee social media accounts’ layout-Suggest new ways to attract prospective members and clients. Information Technology
-Basic Computer/Device Troubleshooting + Programming-Software Integration and Maintenance -AV wiring/troubleshooting inner-State Studio & Publishing Co.Education
Full Sail University
Master of Science (M.S.), Entertainment Business (2017 - 2018)
Missouri S&T (University of Missouri-Rolla)
Bachelor of Science (B.S.), Philosophy · (2012 - 2016)
